Email Sunsetting

Sunsetting You might already be familiar with the term ‘sunsetting’ in a legislative context.  It’s where a so-called ‘sunset provision’ ...
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How Blacklists Work

How Blacklists Work black·list ˈblakˌlist/ verb gerund or present participle: blacklisting put (a person or product) on a blacklist. "workers ...
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Single Opt-In vs. Double Opt-In

Single Opt-In vs. Double Opt-In Updated: Mar 7, 2018 Copy Article URL Two signup methods are available in email marketing: ...
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Email Marketing: Mythology, Motivation and Analysis

Email Marketing: Mythology, Motivation and Analysis Some email marketing beliefs you might have that may not be true. 1 Only ...
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Email Marketing Is Not Dead And Connections Matter

I recently went to a local Virginia digital marketing event where there was a lot of talk about, viral marketing“ ...
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/ Email Marketing, Marketing
influencer marketing

What Exactly Is Influencer Marketing?

Have you ever tried new restaurant because a friend raved about it? Perhaps you asked co-workers for a hotel recommendation ...
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SEO for 2018

As we reach the fourth quarter of 2017, it’s time to start thinking about the year ahead and what to expect from ...
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/ SEO, SEO